8 Main Website Maintenance Costs for WooCommerce Online Store

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Website maintenance cost depends on size, complexity, and functionality. If you’re looking for accurate estimates on the maintenance cost of your WooCommerce online store, you may need to think about the factors like hosting, domain name, SSL certificate, content updates, and SEO checks, tech support, website analytics reports, eCommerce system maintenance, Woocommerce updates.

Below are the average costs of a WooCommerce online store:

FactorsAverage Cost
Domain $10-$15/year
Hosting $40-$200/year
SSL certificate $70-$300/year
Content update $0-$20/month
Store management cost$0-$120/year
WooCommerce running costs $0-$9.99/month
WordPress WooCommerce themefrom $0
Technical website support $0-$100/ hour

1. Domain: $10-$15/year

A domain name is unique to your business. Without a domain name, it’s impossible for users to visit your site, so you must renew your domain name each year. If you don’t, someone else could purchase the name and force your company to find a new one.

Domain costs vary based on what you want to have in your website’s URL. For example, the simple “.com” is usually the cheapest (as low as $13.99 per year), if the domain name isn’t already owned by someone. The “.store” or “.global” can be a little pricier.

You can take a look at this tutorial to purchase your domain name with the lowest cost.

2. Hosting: $40-$200/year

Like domain name, website hosting is a must-have factor if you want to create an online business. Your business can choose from a few options for website hosting:

  • Shared WordPress host: A shared host costs $24 to $120 per year. It’s the lowest cost option because it hosts your website on a server with several other sites. If you have low website traffic, a shared host service may be the best choice.
  • Managed WordPress hosting: A managed hosting service costs $60 to $180 per year. This service option works well if you have high traffic.
  • Virtual private server (VPS): A VPS costs $240 to $600 per year. VPS upgraded from the shared host allows you to have complete access to your server’s resources because the provider divides the server into multiple virtual servers. If you have a high level of traffic, this hosting service may suit your demand.
  • Dedicated WordPress server: This type of hosting is best for high-traffic sites in need of great performance and complete access to your own server with a big budget. A dedicated server costs $1200 to $24,000 per year.
  • Cloud Hosting: This hosting service suits all sizes of business. One of the big benefits is scalability. You can quickly add or remove resources. For example, if your site receives a sudden traffic spike, you could quickly scale its resources during that spike and then go back to normal after the traffic spike finished.

Depending on your site’s type the hosting you may require will be very different. For a small online shop, you can get away with a really cheap host (as little as $3 or even free). This can, of course, come with a lot of problems, but you get what you pay for. For bigger sites, you should consider a dedicated server for a stable connection and good website speed. This can cost you a few hundred dollars a month or more. Generally, we suggest you use cloud hosting because of its scalability and the ability to meet your demand for the store’s development.

For more details about getting hosting to your site, you can look through this guideline.

3. SSL Certificate: $70-$300/year

Securing your website or application with SSL (Secure Socket Layer) certificate is the first step to improve your user experience and confidence. Having an SSL license gives you the ability to better protect your data and affirm your site’s identity. It also increases your search engine ranking and improves your user’s trust.

For a smaller site, you can get it for as low as $8 a year, for sites with the need for better security it can be much higher. (some go as high as $1000+ per year)

4. Content Update: $0-$20/month

It is obvious that content is one of the key parts of any eCommerce site. Even if you provide the best product or services on the market, outdated content and broken hyperlinks will make customers unsatisfied and harm your website. Quality content can enhance conversion rates, boost sales, bring a lot of traffics. If it’s possible, you can build content by yourself. However, you can get a professional writer or agency to handle it for you. Their rates range from $20 to a lot more if they have the portfolio to back that up.

5. Store management costs: $0-$120/year

To run an online shop successfully, store owners need some essential functions that come with managing an online store, like shipping and payment gateways.

In terms of shipping, WooCommerce provides options for flat rate shipping, free shipping, or local pickup. For many small businesses, these are the only choices needed.

WooCommerce Table Rate Shipping by JEM is a free option that allows you to set up shipping options based on different conditions or pricing models. To access advanced features, users can start at $49.

Payment gateways allow you to safely and securely accept payments online. Each one varies in cost and structure and WooCommerce integrates with all the major options.

Here are some of the best suggestions for your store: UPS Shipping MethodUSPS Shipping MethodTable Rate ShippingFedEx Shipping Method, etc. Many of them are offered for free with basic functions. If you need the upgraded features, you can start with $79

6. WooCommerce running costs: $0- $9.99/month

WooCommerce itself offers a lot of free tools — many borrowed from WordPress and adapted for WooCommerce. Extensions act like plugins for WooCommerce, allowing you to add functionality to your checkout, payment gateways, shipping, and more. For SEO purposes, you can go for some free plugins listed in this collection. Or you can check this list to find other free extensions for your store.

Regarding customer communication purposes, WooCommerce integrates with a variety of email marketing tools. One of the best options is MailChimp, which offers both free and paid plans (starting at $9.99 a month). With seamless WooCommerce integration, you can sync customers and products, encourage upsells, and track everything from email opens to conversions.

7. WordPress WooComerce theme: $0-$249/year

Themes show your WordPress sites’ look to the users. For a WooCommerce online store, they also control how your products are displayed. There are a large amount of free and paid theme options. So you can easily choose the theme suitable for your niche. Woostify theme is one of the ideal choices which are designed for the best performance, fast speed, and higher conversion rate. Woostify comes with nearly 20 starter sites in various topics like fashion, food, shoes, glasses, perfume, etc. You can go to Woostify to get more details and download it free or purchase the theme pro (start at $39/year). Furthermore, Woostify Pro offers an all-time-discount 10% off on total purchases. To get this discount, just use the coupon code “10WOOSTIFY” at checkout.

After installing Woostify to your eCommerce site, you may need to import Woostify demo Sites with some clicks and update the theme easily whenever Woostify releases new features.

8. Technical website support: $0-$100/hour

Good support is important when your website experiences issues like a broken contact form, shopping cart, server errors, managing backups, etc. For those who can do it for your site may ignore this part. But not, you can hire developers at an hourly rate to assist with elements of your site. Developers’ fees will range dramatically from $10 to $100+ per hour.

WooCommerce provides a list of hand-selected, high-quality experts. They know both WordPress and WooCommerce extremely well and can get you up and running efficiently.

9. Conclusion & Tips to reduce your WooCommerce website maintenance cost?

This part of the article mostly applies to websites of a smaller scale. As a large scale website, if you expect to make cutbacks, better think again.

So, if you are planning on revising your Website Maintenance cost, this is one way of doing so. However, these are mostly applied to websites of a smaller scale.

  • First of all, you should list all of the expenses you are currently having. Putting them in different categories should also help.
  • Now make a new column with the expanses necessity. It doesn’t have to be filled with percentages, you can just use yes or no values. (yes for if it is vital, and no if it’s not)
  • For all of the nonvital items on the list, check the alternatives. Smaller sites can usually handle a lot of problems without using premium tools. Besides, there are a lot of great free plugins available for WordPress.
  • You can also consider a different hosting provider for extra or cheaper features.
  • There is a possibility you can find a way to make a specific step of your site’s upkeep process more efficient too. This will in result save you time, and so the money.

To sum up, the cost of building a WooCommerce site varies and depends on your needs and your business size. To minimize the cost, you need to define which your business size is, what you focus on, how much your budget is, and whether you can handle any part by yourself.

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