How To Read Product Dimensions on Amazon Correctly?


Despite the huge growth in the number of people opting for online shopping, there are still negatives to doing so. When you shop online, you can’t touch or view things in person.

Customers may hold things, examine them up close, and get a sense of their size and texture when they shop in a real store. All of these are harder to accomplish when viewed on a screen.

Because of this, you must be extremely specific when considering how items seem, and size plays an essential role in this.

All of this means that the size of Amazon products is an important aspect of your purchasing experience. You should surely not ignore it.

What are Product Dimensions?

A product’s dimension is represented as number one in the dimension sequence. It is the size of the item when it is transferred from the vendors to customers. It could be in a carton or wrapped. The product dimension is the size of this unique unit. It can also be described as a packaged box that is available from the vendor or in a retail store. It is either unopened or sealed.

The dimensions of a product are stated in the description or on the exterior of the packaging when it is listed for sale online or in a store. Essentially, this is a three-part measurement, often length x width x height, that offers you – the potential consumer – a greater understanding of the size of the product and helps you assess if you can accommodate it in the manner in which they want to utilize it.

This is especially true for things whose dimensions are critical, such as furniture and accessories that match another item.

Product information includes colors, configuration, size, design, localization, and versions, and these details appear well on the webpage as well as any online brochures featuring the product. The product’s image variants are defined according to the configurations of the product dimensions.

Why are product dimensions essential?

Product dimensions, along with other particular factors, are key elements that every seller should consider. Product dimensions may appear to be a minor aspect of your overall plan, but they are critical for sustaining your expectations and avoiding disappointment when your product arrives. This is one of the best ways to raise customers’ trust.

The product size displayed on a product page do not have to be in any specific sequence, but the conventional formula is length x width x height. This does not contain packing measurements, though vendors will be requested for this information when filling out their product descriptions.

Inaccurately displaying product dimensions can ruin the consumer experience, increase negative reviews, and result in the loss of prospective lifelong customers. It sounds so simple, yet getting it right is critical. From the buyer’s standpoint, if the company does not specify the exact dimensions on their website, you will be dissatisfied and will not believe them again.

What Are Included in the Amazon Product Dimensions?


Amazon product dimensions are mentioned in the “technical details” section of the product page. But do these figures apply to Amazon package dimensions?

It is a frequent assumption that these measurements are related to packaging, although this is not totally correct.

The sizes mentioned on product pages should only represent the size of the products themselves, not the packaging. This is because purchasers are only concerned with the size of the actual products, not the packaging they will be delivered in.

You can mention Amazon package sizes separately if necessary, although it normally doesn’t matter.

How To Read Product Dimensions on Amazon Correctly?

If you desire to know how to read product dimensions on Amazon, you have to realize where you can read the product’s dimensions.

The dimensions of a product can be found in two major positions on a product page.

The list of features with bullets can be viewed first.


If you can’t locate them there, scroll down and look at the “Product Information” part.


Color, configuration, size, style, and edition are all parts in product dimension. Amazon sizes, for example, are stated in the conventional format for measurements: length x width x height. This is the standard formula for dimensions on any website; therefore, it stands to reason that Amazon will use it.

A few products to measure are given below.

Assume you’re browsing through a product catalog in an eCommerce store and see the following measurements.

Product X measures 40 x 10 x 70 inches.

And you’re curious about what those measurements signify. What conclusions can you draw from this product description? Struck?

Nothing to worry about; most products follow a standard order (Length x Width x Height). In this instance, 40 inches represents the length, 10 inches represents the breadth, and 70 inches represents the height.

Isn’t it straightforward?

Another instance: 

We took three dimensions from this box: length 22cm, width 25cm, and height 20cm.

The size of geometric bodies can be expressed using dimensions such as length, width, and height. The horizontal measurement is represented by the length (20 cm) and the width (10 cm). The height (15 cm), on the other hand, relates to the vertical dimension.

We commonly indicate these dimensions by writing them out, separated by a multiplication sign. As a result, when we go to purchase a furniture item and want to know its dimensions, we can see the following on the box:

48cms (height) x 58cms (width) x 83cms (length)

Regarding how to read the product dimensions of books in the correct way.

On Amazon, you should have purchased some best-selling physical books. Therefore, you will see the book’s dimensions if you look closely at the description part. Examples include 6 × 1 × 9 inches if those are the dimensions. Main point: What does this indicate?

The majority of the products on the market do follow a standard method of measurement, which is something we should all be able to comprehend on a pretty basic level. In addition, as was noted in the preceding example, the general rule is as follows: (l x w x h). 

Our common sense tells us that 6 inches in length (width – from one edge to the other), 1 inch in breadth (thickness), and 9 inches in height are appropriate (tall – top to bottom).

The crucial component of knowing how to read product dimensions is that you need to concentrate on the units of the products, which may be various like cm, lb, inch, mm, etc. You should read these units meticulously and connect them to the real size of the products you owned. A ruler or tape measure should come in handy.

When you know the product size exactly, you can make decisions about whether it is easy to ship products or not.


Amazon product dimensions may appear to be a minor component of the buying experience. However, they are critical to sustaining your expectations and ensuring that you are not dissatisfied when the business’s products are delivered to you – the prospective consumer.

The sizes presented in product descriptions are not necessarily presented in any particular sequence, however, we encourage reading in the standard format (length x width x height).

Furthermore, knowing how to read product dimensions is very important if you want to sell on Amazon. But if you intend to start your own business by opening an online store with Amazon on an eCommerce platform like Shopify or WooCommerce, you need to know how to integrate WooCommerce with Amazon. In this case, reading product dimensions properly will be very helpful when it comes to the time to ship your products to your clients. 

Please contact us if you are still having difficulty with any aspect of how to read product dimensions, and we will do our best to assist you.

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